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The Influence of Motivation to Watch YouTube Unboxing & Makeup Haul and The Mediating Role of Parasocial Interaction on Purchase Intention of Cosmetic Products in Women. Soc. sci. humanities j. [Internet]. 2024 Oct. 13 [cited 2024 Oct. 16];8(10):5411-26. Available from: https://sshjournal.com/index.php/sshj/article/view/1392